Metric Driven Mythmaking

Science-Led Marketing Expertise, Story Driven Marketing

I specialise in creating compelling narratives for brands in science, healthcare, and innovation, effectively engaging and educating diverse audiences. With a solid foundation in medical science and 30 years of experience in pharmaceuticals, education, and strategic marketing across the medical, healthcare, and technical sectors, I offer a unique perspective on digital communications.

My background in translating complex research into accessible insights enables me to communicate effectively with everyone from laypeople to experts. This expertise allows me to produce powerful content, impactful campaigns, and strong brand narratives.

Whether managing social media for a private clinic, developing targeted email campaigns, or hosting webinars connecting patients with professionals, I blend scientific credibility with creative flair to achieve outstanding results.

The outcome is marketing that is not only visually appealing and engaging but also accurate, ethical, and highly effective.

an image of the owner of the business. Intellingent. Professional. Amiable.
an image of the owner of the business. Intellingent. Professional. Amiable.
A person wearing a smartwatch writes on a notepad while using a tablet that displays medical images. A stethoscope is positioned close by on a white desk, suggesting a medical setting.
A person wearing a smartwatch writes on a notepad while using a tablet that displays medical images. A stethoscope is positioned close by on a white desk, suggesting a medical setting.

What I offer

  • Scientific Precision, Creative Execution
    Backed by a medical science degree and refined through years in strategic content creation.

  • Fast Learner, Immediate Impact

    I swiftly grasp new industries, platforms, and client goals — and hit the ground running.

  • Content That Connects

    Whether writing for patients, clinicians, or stakeholders, I provide clarity, authority, and trust.

  • Multichannel Expertise

    From email campaigns to LinkedIn to comprehensive website content — I create seamless, effective messaging.

  • Clear, Trusted Voice
    Complex ideas, simplified — without losing nuance or credibility.

  • Inventive. Analytical. Outcome-Driven.

    I apply evidence-based thinking, take responsibility for measurable results, and engage collaboratively with purpose and precision.

  • 30 Years in Comms, Content & Campaigns

  • Expert in Patient-Safe Messaging & Strategyte your text here...